Navigating Product Roadmap Changes
A product roadmap serves as the guiding vision for product development, outlining key objectives, milestones, and deliverables. It’s an essential
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A product management blog for thought-provoking articles, insights and tips to help you build better software products
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Recent Posts:
Making The Most Out of Post-Churn Surveys
So, today I decided to continue with the topic of my last article: A Brief Guide to Churn Management: Key
A Brief Guide to Churn Management: Key Steps
Churn management refers to the strategies and actions a business takes to reduce customer turnover, or “churn.” In any business,
Five Unconventional Ways to Test Assumptions
In product management, assumption testing is crucial for validating ideas and minimizing risk, but traditional methods like surveys and A/B
Product Strategy Insights: Behind Adobe`s Success Pillars
In this article, I will explore what keeps Adobe so successful and competitive over such a long period as a
The Asian Super-App Model and Why It`s Not Working in the West
I`ve been reading, listening to podcast interviews with top product management execs, and researching a lot these days on the
A Complete Guide To New Digital Product Development
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About me:
Product Management Freelancer and Consultant
My name is Desy Paunova. I can help you deliver better digital products that will differentiate you on the market and add value to your company. From product discovery and strategic planning, to managing delivery and iterations, I can support you and your team throughout your journey to success. You can hire me either as a freelancer to be part of your current product team ,or as a professional that will consult you on various product-related cases.
My expertise include thorough knowledge of the following areas:
>> Product lifecycle management from idea generation and concept to final product.
>> Defining product vision, setting business goals and developing comprehensive product roadmaps.
>> Analyzing business landscape to set successful Go-to-market strategy.
>> Strategic analysis of the market.
>> Creating product growth and marketing plans.
>> Agile proccess management.
