Five Unconventional Ways to Test Assumptions
In product management, assumption testing is crucial for validating ideas and minimizing risk, but traditional methods like surveys and A/B
Welcome to My PM Diary!
A product management blog for thought-provoking articles, insights and tips to help you build better software products
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Recent Posts:
Product Strategy Insights: Behind Adobe`s Success Pillars
In this article, I will explore what keeps Adobe so successful and competitive over such a long period as a
The Asian Super-App Model and Why It`s Not Working in the West
I`ve been reading, listening to podcast interviews with top product management execs, and researching a lot these days on the
Protecting Your Product Against Disruptive Innovations
In today’s rapidly evolving business landscape, the threat of disruptive innovations is ever-present. Companies that once dominated their industries can
How to Avoid the Feature Creep
Feature creep, the insidious phenomenon where a product’s functionality expands uncontrollably, often transforms promising projects into unwieldy, confusing nightmares for
The Four Types of Product Innovation
In today’s rapidly evolving market landscape, innovation is not just a buzzword but a critical driver of success for businesses
A Complete Guide To New Digital Product Development
Get your free copy of my new ebook, a must-have if you are building digital products
- A 101-page step-to-step guide on how to create successful digital product
- Everything you need to know from idea generation to commercialization
- Based on my own professional experience and in-depth research
- No AI-generated content
About me:
Product Management Freelancer and Consultant
My name is Desy Paunova. I can help you deliver better digital products that will differentiate you on the market and add value to your company. From product discovery and strategic planning, to managing delivery and iterations, I can support you and your team throughout your journey to success. You can hire me either as a freelancer to be part of your current product team ,or as a professional that will consult you on various product-related cases.
My expertise include thorough knowledge of the following areas:
>> Product lifecycle management from idea generation and concept to final product.
>> Defining product vision, setting business goals and developing comprehensive product roadmaps.
>> Analyzing business landscape to set successful Go-to-market strategy.
>> Strategic analysis of the market.
>> Creating product growth and marketing plans.
>> Agile proccess management.
